Message testing to create effective health communication campaigns

Author: Domigan Juliane   Glassman Tavis J.   Miller Jeff   Hug Heather   Diehr Aaron J.  

Publisher: Emerald Group Publishing Ltd

E-ISSN: 1758-714X|115|5|480-494

ISSN: 0965-4283

Source: Health Education, Vol.115, Iss.5, 2015-08, pp. : 480-494

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Abstract