Preliminary Evidence for the Neurophysiologic Effects of Online Coupons: Changes in Oxytocin, Stress, and Mood

Publisher: John Wiley & Sons Inc

E-ISSN: 1520-6793|32|9|977-986

ISSN: 0742-6046

Source: PSYCHOLOGY & MARKETING, Vol.32, Iss.9, 2015-09, pp. : 977-986

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Abstract