Assessing the Impact of Price Promotions on Consumer Response to Online Stockouts

Publisher: John Wiley & Sons Inc

E-ISSN: 2158-1592|735-3766|3|260-272

ISSN: 0735-3766

Source: Journal Of Business Logistics (Electronic), Vol.735-3766, Iss.3, 2015-09, pp. : 260-272

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Abstract