Reserve price and competing bids: Reference points for product evaluations in online auctions?

Publisher: John Wiley & Sons Inc

E-ISSN: 1479-1838|14|4|285-296

ISSN: 1472-0817

Source: JOURNAL OF CONSUMER BEHAVIOUR, Vol.14, Iss.4, 2015-07, pp. : 285-296

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract