A Strategic Analysis of Mixed Channel Structure: Retail Store Ownership

Publisher: IGI Global_journal

E-ISSN: 2334-4555|2|1|39-59

ISSN: 2334-4547

Source: International Journal of Business Analytics (IJBAN), Vol.2, Iss.1, 2015-01, pp. : 39-59

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract