Stochastic Models for Budget Optimization in Search-Based Advertising

Author： Muthukrishnan S.   Pál Martin   Svitkina Zoya  

Publisher： Springer Publishing Company

ISSN： 0178-4617

Source： Algorithmica, Vol.58, Iss.4, 2010-12, pp. : 1022-1044

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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