Click and Mortar Strategies Viewed from the Web: A Content Analysis of Features Illustrating Integration Between Retailers' Online and Offline Presence

Author： Steinfield Charles   Adelaar Thomas   Liu Fang  

Publisher： Routledge Ltd

ISSN： 1019-6781

Source： Electronic Markets, Vol.15, Iss.3, 2005-08, pp. : 199-212

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