A pragmatic view of joint ventures and alliances

Author: T Kippenberger  

Publisher: Emerald Group Publishing Ltd

ISSN: 1363-8483

Source: The Antidote, Vol.2, Iss.6, 1997-06, pp. : 37-38

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Abstract

Discusses results from a recent CISIBIS workshop where senior managers exchanged views and experiences. Feels that though joint ventures and alliances are not new arrangements the sheer numbers being formed and the frequency with which this is happening is new. Looks at: people; forms of alliances and joint ventures; aspirations and objectives; learning; cultures; internal v. external; co-operation and competition; and boundary issues. Concludes that 70% to 80% of proposed joint ventures and alliances are never getting off the ground, and if 30% of those that do are failing within two years, what lessons can be drawn from the experiences of those at the workshop?