Strategies for Adopting Consumer‐generated Media in Small‐sized to Medium‐sized Tourism Enterprises

Publisher: John Wiley & Sons Inc

E-ISSN: 1522-1970|17|5|432-441

ISSN: 1099-2340

Source: INTERNATIONAL JOURNAL OF TOURISM RESEARCH, Vol.17, Iss.5, 2015-09, pp. : 432-441

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Abstract