

Publisher: John Wiley & Sons Inc
E-ISSN: 2050-5876|22|1|42-47
ISSN: 2050-5868
Source: JUNCTURE, Vol.22, Iss.1, 2015-06, pp. : 42-47
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Abstract
There is no single straightforward explanation for Labour's election losses, either in Scotland or in Britain as a whole. But to win a fresh hearing among key demographics, writes John Curtice, the party must convince voters that it can create a better and more appealing economy, not just competently steward it.
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