A Test of the Automaticity Assumption of Compliance Tactics: Discouraging Undergraduate Binge Drinking by Appealing to Consistency and Reciprocity

Author： Conner Amy E. Miller Megan M. Brannon Laura A.

Publisher： Routledge Ltd

ISSN： 0146-3373

Source： Communication Quarterly, Vol.62, Iss.3, 2014-07, pp. : 269-284

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