Why do people play mobile social games? An examination of network externalities and of uses and gratifications

Author: Wei Pei-Shan   Lu Hsi-Peng  

Publisher: Emerald Group Publishing Ltd

ISSN: 1066-2243

Source: Internet Research: Electronic Networking Applications and Policy, Vol.24, Iss.3, 2014-05, pp. : 313-331

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