Blogtrip Incostabrava or the use of bloggers as a destination image ambassadors

Publisher: GSE Research

E-ISSN: 2051-3631|14|4|297-307

ISSN: 1741-6264

Source: International Journal of Management Cases, Vol.14, Iss.4, 2012-01, pp. : 297-307

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract