社交网站中网络口碑对消费者团购意愿的影响——考虑品牌信任的中介作用

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1002-980x|35|10|102-109

ISSN: 1002-980x

Source: 技术经济, Vol.35, Iss.10, 2016-01, pp. : 102-109

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Abstract