品牌社群感知、消费者卷入对品牌社群价值的影响研究

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 2095-5863|volume|6|98-104

ISSN: 2095-5863

Source: 财经理论研究, Vol.volume, Iss.6, 2016-01, pp. : 98-104

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Abstract