本土球星对中国职业篮球俱乐部品牌资产的影响——球队认同感的中介和地域认同感的调节

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 2095-235x|31|6|9-16

ISSN: 2095-235x

Source: 体育研究与教育, Vol.31, Iss.6, 2016-01, pp. : 9-16

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Abstract