基于消费行为观点的SNS社群意识驱动因素及对品牌态度的影响

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1007-8770|volume|9|118-121

ISSN: 1007-8770

Source: 现代传播:中国传媒大学学报, Vol.volume, Iss.9, 2016-01, pp. : 118-121

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Abstract