基于TRA理论的CSR口碑对消费者购买意愿影响研究

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1672-7835|19|2|64-69

ISSN: 1672-7835

Source: 湖南科技大学学报:社会科学版, Vol.19, Iss.2, 2016-01, pp. : 64-69

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Abstract