互联网视频贴片广告下的品牌说服效果
Publisher: 国家哲学社会科学学术期刊数据库
E-ISSN: 1672-884x|13|10|1525-1533
ISSN: 1672-884x
Source: 管理学报, Vol.13, Iss.10, 2016-01, pp. : 1525-1533
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Abstract