零售商形象、品类特征与自有品牌购买意愿
Publisher: 国家哲学社会科学学术期刊数据库
E-ISSN: 1003-1952|28|5|85-95
ISSN: 1003-1952
Source: 管理评论, Vol.28, Iss.5, 2016-01, pp. : 85-95
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract