虚拟社区感对顾客参与价值共创的影响研究——基于虚拟品牌社区的实证研究
Publisher: 国家哲学社会科学学术期刊数据库
E-ISSN: 1003-1952|28|11|106-115
ISSN: 1003-1952
Source: 管理评论, Vol.28, Iss.11, 2016-01, pp. : 106-115
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Abstract