虚拟品牌社区视角下上海书展品牌现状与对策——基于“书香上海”新浪微博的实证研究

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1672-8122|24|7|64-67

ISSN: 1672-8122

Source: 今传媒, Vol.24, Iss.7, 2016-01, pp. : 64-67

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Abstract