出版企业“走出去”的营销本土化风险及其控制体系研究

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1009-5853|23|1|17-20

ISSN: 1009-5853

Source: 出版科学, Vol.23, Iss.1, 2015-01, pp. : 17-20

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Abstract