产品伤害危机下消费者-品牌关系再续——一个投入模型视角
Publisher: 国家哲学社会科学学术期刊数据库
E-ISSN: 1002-5766|volume|5|85-96
ISSN: 1002-5766
Source: 经济管理, Vol.volume, Iss.5, 2015-01, pp. : 85-96
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract