道德推理过程与品牌危机类型对消费意愿的影响研究

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1005-9679|37|5|44-50

ISSN: 1005-9679

Source: 上海管理科学, Vol.37, Iss.5, 2015-01, pp. : 44-50

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Abstract