消费者负面网络口碑发布意向的实证检验--基于“90后”大学生样本的分析

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1000-7636|36|11|138-144

ISSN: 1000-7636

Source: 经济与管理研究, Vol.36, Iss.11, 2015-01, pp. : 138-144

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract