意见领袖的信息特征对受众信息传播效果的影响研究——基于情景模拟的行为实验

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1008-0821|35|9|28-33

ISSN: 1008-0821

Source: 现代情报, Vol.35, Iss.9, 2015-01, pp. : 28-33

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Abstract