公益广告对消费者消耗行为的影响效果分析——一个自然现场实验的证据

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 2095-9397|volume|12|72-74

ISSN: 2095-9397

Source: 商业经济研究, Vol.volume, Iss.12, 2015-01, pp. : 72-74

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Abstract