消费者信任危机对品牌危机的影响——以通信行业为例

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1006-5024|volume|12|63-67

ISSN: 1006-5024

Source: 企业经济, Vol.volume, Iss.12, 2015-01, pp. : 63-67

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Abstract