基于消费者视角的集群品牌有效性三阶段实验研究
Publisher: 国家哲学社会科学学术期刊数据库
E-ISSN: 1673-3851|38|3|203-210
ISSN: 1673-3851
Source: 浙江理工大学学报:社会科学版, Vol.38, Iss.3, 2017-01, pp. : 203-210
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Abstract