产品设计与性能冲突对消费者决策过程的神经学影响

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1008-3448|20|2|155-168

ISSN: 1008-3448

Source: 南开管理评论, Vol.20, Iss.2, 2017-01, pp. : 155-168

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Abstract