“好评返现”对用户感知评论真实性及购买意愿的影响

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1008-7729|19|3|12-22

ISSN: 1008-7729

Source: 北京邮电大学学报:社会科学版, Vol.19, Iss.3, 2017-01, pp. : 12-22

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Abstract