旅游地卡通代言人个性与品牌个性偏离度探析

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1674-117x|22|1|70-75

ISSN: 1674-117x

Source: 湖南工业大学学报:社会科学版, Vol.22, Iss.1, 2017-01, pp. : 70-75

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Abstract