O2O企业如何利用线上线下整合改善顾客体验——合作关系视角下的概念模型

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1007-8266|31|6|45-52

ISSN: 1007-8266

Source: 中国流通经济, Vol.31, Iss.6, 2017-01, pp. : 45-52

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Abstract