品牌依恋对品牌对抗忠诚的影响研究——基于心理距离的调节作用

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1007-5682|33|3|69-76

ISSN: 1007-5682

Source: 消费经济, Vol.33, Iss.3, 2017-01, pp. : 69-76

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Abstract