产品伤害危机下CSR策略匹配度对购买意愿的影响——基于消费者怀疑的中介作用

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1002-5766|volume|8|116-132

ISSN: 1002-5766

Source: 经济管理, Vol.volume, Iss.8, 2017-01, pp. : 116-132

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Abstract