A Value Centric Study of Intention to use Internet as a Shopping Channel in an Introductory Online Market
Publisher: IGI Global_journal
E-ISSN: 2156-1745|2|3|1-20
ISSN: 2156-1753
Source: International Journal of Online Marketing (IJOM), Vol.2, Iss.3, 2012-07, pp. : 1-20
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Abstract