Multiagent System-Based Simulation of Service Diffusion in Consumer Networks: Introducing Heterogeneity into Consumer Utility

Publisher： IGI Global_journal

E-ISSN： 1947-9352|2|1|49-62

ISSN： 1947-9344

Source： International Journal of Organizational and Collective Intelligence (IJOCI), Vol.2, Iss.1, 2011-01, pp. : 49-62

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