Spanish Air-Cured Ham with Protected Designation of Origin (PDO): A Study of Intrinsic and Extrinsic Attributes Influence on Consumer Satisfaction and Loyalty

Author： Espejel Joel   Fandos Carmina   Flavián Carlos  

Publisher： Haworth Press

ISSN： 0897-4438

Source： Journal of International Food & Agribusiness Marketing, Vol.19, Iss.4, 2007-09, pp. : 5-30

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