The Value of Product Attributes, Brands and Private Labels: An Analysis of Frozen Seafood in Germany

Author: Bronnmann Julia   Asche Frank  

Publisher: Wiley-Blackwell

E-ISSN: 1477-9552|67|1|231-244

ISSN: 0021-857X

Source: Journal of Agricultural Economics, Vol.67, Iss.1, 2016-02, pp. : 231-244

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Abstract