Research on Comprehensive Evaluation of Network Marketing Performance in O2O Model-Measuring by GIOWA Operator

Publisher： IGI Global_journal

E-ISSN： 1539-2929|12|4|13-22

ISSN： 1539-2937

Source： Journal of Electronic Commerce in Organizations (JECO), Vol.12, Iss.4, 2014-10, pp. : 13-22

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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