Nationalizing the Consumption of Tea for the Hindi Reader: The Indian Tea Market Expansion Board's advertisement campaign*

Publisher: Cambridge University Press

E-ISSN: 1469-8099|51|5|1229-1252

ISSN: 0026-749x

Source: Modern Asian Studies, Vol.51, Iss.5, 2017-09, pp. : 1229-1252

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Abstract