Publisher： John Wiley & Sons Inc
E-ISSN： 1479-1838|17|1|25-33
ISSN： 1472-0817
Source： JOURNAL OF CONSUMER BEHAVIOUR, Vol.17, Iss.1, 2018-01, pp. : 25-33
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Access to resources
Recommend
Consumer-based brand equity and brand performance
The Service Industries Journal, Vol. 28, Iss. 4, 2008-05 ,pp. :
Mapping the cultural grammar of reflexivity: the case of the Enron scandal
By Ailon Galit
Economy and Society, Vol. 40, Iss. 1, 2011-02 ,pp. :
Homicide, Scandal and Making Mental Health Policy in Wales
By Drakeford Mark Davidson Kirrin
Contemporary Wales, Vol. 26, Iss. 1, 2013-07 ,pp. :