Determinants and outcomes of price premium and loyalty: A food case study

Publisher: John Wiley & Sons Inc

E-ISSN: 1479-1838|17|1|64-74

ISSN: 1472-0817

Source: JOURNAL OF CONSUMER BEHAVIOUR, Vol.17, Iss.1, 2018-01, pp. : 64-74

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract