消费者渠道迁徙行为影响因素研究 The Research of Factors Affecting Consumer Channel Migration Behavior

Author: 贾雷   周星   韦荷琳  

Publisher: 汉斯出版社

ISSN: 2160-7370

Source: Modern Marketing, Vol.02, Iss.01, 2012-02, pp. : 18-25

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Abstract