Perceptions of no-name recognition business to consumer e-commerce trustworthiness: the effectiveness of potential influence tactics

Author： Murphy G.B.   Blessinger A.A.  

Publisher： Elsevier

ISSN： 1047-8310

Source： Journal of High Technology Management Research, Vol.14, Iss.1, 2003-03, pp. : 71-92

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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