Measuring the impact of generic promotions of U.S. beef: an application of double-hurdle and time series models

Author: Ward R.W.   Moon W.   Medina S.  

Publisher: Elsevier

ISSN: 1096-7508

Source: The International Food and Agribusiness Management Review, Vol.4, Iss.4, 2001-01, pp. : 361-371

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