Author: Wen-Yu Chiang
Publisher: Westburn Publishers Ltd
ISSN: 1469-347X
Source: The Marketing Review, Vol.5, Iss.3, 2005-09, pp. : 195-204
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Market research in the guided market place
European Journal of Marketing, Vol. 7, Iss. 1, 1993-12 ,pp. :
Benefit segments in a freight transport market
By Matear Sheelagh Gray Richard
European Journal of Marketing, Vol. 29, Iss. 12, 1995-12 ,pp. :
Source loyalty in the freight transport market
By Cunningham M. T. Kettlewood K.
European Journal of Marketing, Vol. 10, Iss. 1, 1993-12 ,pp. :