Author: Roper Stuart Parker Cathy
Publisher: Westburn Publishers Ltd
ISSN: 1469-347X
Source: The Marketing Review, Vol.6, Iss.1, 2006-03, pp. : 55-71
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Competitive strategy types in the UK independent retail sector
By Megicks Phil
Journal of Strategic Marketing, Vol. 9, Iss. 4, 2001-12 ,pp. :
By Fernie John
International Journal of Retail & Distribution Management, Vol. 28, Iss. 9, 2000-01 ,pp. :