Quantifying the Effects of Trust in Supply Chains During Promotional Periods

Author: Riddalls C.E.   Icasati-Johanson B.   Axtell C.M.   Bennett S.   Clegg C.  

Publisher: Taylor & Francis Ltd

ISSN: 1367-5567

Source: International Journal of Logistics, Vol.5, Iss.3, 2002-11, pp. : 257-274

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Abstract